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Wednesday, 20 June 2018| By: Theodore N. Krintas, PhD, Executive Vice President, Profile Software

Regulatory changes and the emergence of digital entrants into the wealth management space have indeed affected the industry in several ways. These along with the business objective of expanding the potential client base through the provision of better and more affordable services and improved client experience lead to seeking more suitable operational models.

 With new regulatory frameworks, such as MiFID II, GDPR, etc. designed to safeguard operational integrity, customers’ suitability and data, firms need to revisit their strategies. In this context, a top priority for Wealth Management Firms is to comply with the latest regulation, while providing quality of service to clients.  Furthermore, customers are becoming more tech savvy and want to be connected instantly thus are expecting information and reporting at hand (on their mobile) something that contributes to better client interaction with the wealth managers, deriving from deploying modern technology tools that efficiently address market trends. 

In this sense, robo advice presents an opportunity for Wealth Management Firms to access new mass markets and unlock the large potential of those under-served segments, in a way which allows the increase of their profitability. Advisors experience improved productivity and the ability to recommend comprehensive investment advice for clients’ best interest. 

Profile Software develops solutions that enable Wealth Managers to leverage the opportunities in the marketplace and robo advice is fully supported in its product range. Axia Robo Advisor with its cutting-edge technology achieves a unique user experience, delivering a complete automated or hybrid model for omni-channel wealth management services, adding significant value to firm’s operations.

* This article is published on bobsguideThe Wealth Mosaic (20.06.2018) and on Private Banker International (27.06.2018).


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